Jacob Jaber is the Chairman and Co founder of Philz Coffee. He co-founded Philz Coffee along with his dad (Phil) and built the brand to be the largest independent third wave coffee company in the U.S. Philz now serves over 70 communities and growing.
Jacob is also an active investor in consumer focused companies ranging from software for the modern workforce to consumer products and brick & mortar retail. Some of his investments include Gusto, Legion, Alt, ResQ, Tomo, Wally Health, MindZero, Buildspace and more.
"I have a prediction with 100% in 10 years you're going to have a billion dollar ARR company emerge out of this category"
The Zero to One phase is the hardest stage because you're having to convince people to use a new product from a new company. And on top of that LaunchDarkly at the time was also a process change, and people weren't really used to continuous delivery.