On the aSaaSins 'Money Morning Quarterback' segment, our host Justin Vandehey breaks down the companies that raised their Seed, Series A, or Series B round of funding the prior week.
This week, Justin plays 'Money Morning Quarterback' with Yesler, a lumber and building materials marketplace. He unpacks their $5M round and analyzes the opportunity in the lumber management space.
"I have a prediction with 100% in 10 years you're going to have a billion dollar ARR company emerge out of this category"
The Zero to One phase is the hardest stage because you're having to convince people to use a new product from a new company. And on top of that LaunchDarkly at the time was also a process change, and people weren't really used to continuous delivery.